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Earth Celebrations: Mainstreaming the Planet. Archives From 1989
It's
1989, twenty years after the first photographs of the Earth arrived
from American astronauts on the moon.
Inspired by its powerful image, thirty-year old
Jose Argüelles, then a UC Davis art history professor, helped
initiate the first Earth Day celebration on April 22, 1970.
Since then, numerous earth-based ecological movements
and organizations have rallied on behalf of the environment to raise
the mass consciousness to planetary issues.
In August of 1987, Argüelles spearheaded the
Harmonic Convergence, a world wide ceremony
engaging the awareness and participation of millions....
Antero Ali: Directly following the Harmonic
Convergence, a dark period ensued where enthusiasm died
out and left people wondering...How did the "post-convergence
dead zones" effect you?
Jose Argüelles: For myself, after the
Convergence all I wanted to do was find a cave and do my breathing
exercises. You see, it caught on way past my wildest dreams and
so, that's a tremendous release of energy. I just had to take it
easy afterwards. In any case, my son Josh was killed on October
29th that year; he was eighteen then. And so, I wanted to go in
a cave anyway. We did a 49-day retreat after his death. I'm still
pretty much in a state of shock and grief so, Lloydine and I pretty
much stayed close to the ground until just recently.
Antero Ali: On a collective level, it really
feels like we're between stages...
Jose Argüelles: I get that feeling too,
like we're between worlds. We're between the world of Ronnie Reagan
and George Bush, on one hand, wondering if the American Dream
is going to hold up or what...
I think lots of people are experiencing this thing
of being caught between worlds right now. Since most people are
still "wage slaves" there's the quandry of showing up
at this big party like the Harmonic Convergence
and then having to arrive at the office the next morning. For a
lot of us, it's hard to cope with that kind of adjustment.
Yet, the world keeps moving on and people really don't
know what to do...
Antero Ali: It seems as the Earth's vertical
emanation grows stronger in our awareness, the more horizontally-identified
entities like governments, big businesses and such collapse unless
they're aligned with the planetary intention.
Jose Argüelles: That's absolutely correct.
We're definitely in a transition of indecision, collapse, chaos,
and more indecision while something else emerges...
Antero Ali: What's working for you as a creative
response to all this chaos...
Jose Argüelles: What I ended up doing
from the time of Josh's death in October of 1987 to the beginning
of December 1988 was pretty much nothing. I didn't do anything except
to attend to business at hand day by day. What each day needed to
have done, was done and very little else. I also remember not looking
for anything not seeking for anything beyond the immediate work
at hand. There were a couple of slogans that did come up during
this period, like: "Don't be foolish enough to believe other
people's projections of you" and "Everything takes care
of itself." Other than that, it was just tending to my own
business.
Antero Ali: You mentioned the time period between
1988-92 as being crucial to your vision of the Campaign
for the Earth. Recently, the American people elected ex-CIA
director George Bush to govern us with his visions during this same
time. How do you see these two visions coinciding and/or colliding
with each other?
JA: My feeling is that this is going to be
the last presidential administration as we know it. Mr. Bush is
in a position where he can either continue to go in the direction
we've been going in over the past decade or so, like greater involvement
in the world drug wars and military sales, the crime cartels and
all that.
Now this is a very big and bizarre ball game where
the United States government has gotten itself into a position of
actually competing with other governments and international crime
cartels.
Or.. Bush could start hearing what's going on environmentally
and pick up some cues to do something about it as the head of this
nation state called America. He might, for instance, send battalions
of troops with picks and shovels to restore ruined land masses...
It's hard to say but I think if he goes in the former
direction, he's a dead duck...
The tenure and nature of the events occurring over
the next couple of years is going to force some real hard decisions
about what's actually going on in the world. The reality is that
the nationalistic approach is really a destructive one at this point
the way nation states are set up right now.
You see, the atmosphere doesn't know boundaries,
the weather doesn't know boundaries and, the ozone doesn't know
boundaries. The level of cooperation that's going to be necessary
to deal with all this is showing us now that the present nationalistic
government approach is quite obsolete.
AA: The late Joseph Campbell stressed repeatedly
of the need for a new collective mythos to help people organize
their lives around a common vision and purpose. What part does the
planetary entity, the Earth, play in the emergent mythology?
JA:
I agree with Campbell on that. In 1969, we had the first trip
of a man to the moon and the first photographs of the Earth sent
back to us from the lunar surface... It is a very powerful image
and the basis for what I believe Campbell calls the new mythology.
Allen Ginsberg once said, "Whoever controls the image, controls
the mind." Even though we've had this image of the Earth for
twenty years, the people who've controlled the images have not understood
or used it or have not wanted to understand how to use it. As a
consequence, we're not totally up-to-speed with this image... The
next step is really embedding this image of the whole Earth into
the collective mass consciousness.
The unconscious has to become conscious through articulation
in other words, and the Earth has suddenly come back into prominence...
We're looking for ways to mainstream the planet.
AA: This is the selling of the Earth, isn't
it, Jose?
JA: Like I said, Antero, mainstreaming the
planet is where it's at now. In regards to this, we've a lot to
learn from the skill and effort used to sell Coca Cola, Proctor
& Gamble, and the lot... Twenty years ago the environmental
movement was there but it was never coherent in a global sense.
Military issues seemed to be more critical back then. Now, the
Campaign for the
Earth is the moral equivalent of world war. We need that right
now...
AA: How exactly are you going to accomplish
this necessary shift in people's attitudes and thinking about the
Earth to make it normal to celebrate the planet?
JA: I think that will come about through an
economic shift, specifically from an economy of efficiency to an
economy of sustainability. Our total throw-away culture, which was
produced by the industrial age, is a prime example of what I mean
by "efficiency." When mass production of commodities,
at the greatest possible speed, uses up natural resources with little
regard for toxic side-effects and waste material, well, we end up
with what we have now -- an environmental emergency. Now, we don't
have much time to make this shift into an economy of sustainability...
What I mean by "sustainability" is where
technology serves to improve the quality of life by fostering creativity
instead of non-stop consumption of non-renewable resources.
This can be achieved by "linking"
rather than "ranking" our concerns with those of other
people and those of the Earth. What it is, really, is a shift
in values from standardized mass production to individual and collective
creativity. Five hundred years ago a cultural renaissance exploded
in Europe... I think everybody's ready for it.
Learn more about Harmonic
Convergence.
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